About Us

Our Story: A Journey to the Perfect Lather

Nomad Theory was born from a simple desire: to transform the daily shave from a frustrating chore into a moment of pure indulgence. I was that guy—the one with the nicks, the irritation, and the tiny pieces of tissue paper dotting my face after every shave. Frustrated, I delved into the world of wet shaving and discovered a ritual that was not only effective but meditative.

This newfound passion led me down a rabbit hole of crafting my own shaving soaps and aftershaves. My goal was clear: to create products that delivered uncompromising performance. I obsessed over formulating a soap that produced a slick, rich, and protective lather with ease. Our aftershaves are a testament to this commitment, packed with soothing, skin-loving ingredients like Aloe Vera, Witch Hazel, and Green Tea Extract to calm and moisturise your skin.

Inspired by the World, Crafted for Your Skin

Our name, Nomad Theory, is the heart of our brand. As avid travellers, my wife and I draw inspiration from the cities and landscapes that have captured our imaginations. Each product line is a sensory souvenir, with scents that aim to transport you to the bustling streets of London or the serene coastlines of the Mediterranean or the tranquil temples of Kyoto. We believe in the "Proust Effect"—the power of scent to unlock memories and create new ones.

Quality You Can See and Feel

We are committed to creating a premium experience from the moment you hold our products. Our signature dark glass jars and bottles are not just aesthetically pleasing; they protect the integrity and longevity of the high-quality ingredients within.

From our small, one-man workshop, with the branding vision of my wife, we pour our passion and dedication into every batch. We are thrilled to share our journey with you.

Want to dive deeper into our story? Read about Why I Started Nomad Theory here.

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